People Counting Analytics for Retail Store

Refine store visitor data collection and analysis with OP's advanced technology. The software is an enterprise-class platform that provides a web-based control panel to accurately collect and analyze critical data, including store walk-in counts, storefront passersby, and zone analysis. All of our solutions are backed by high-security cloud platforms. Whether you're a small boutique or a large department store, OP's People Counting Analytics can help you optimize your business operations and enhance the customer experience.

Features

• Accurate and real-time data: advanced algorithms to ensure accurate data collection and analysis, providing you with insights you can trust.

• Easy integration: integrates seamlessly with hardware devices

• Comprehensive reporting: provides detailed reports on customer traffic, behavior, and other metrics, helping you identify trends and opportunities for improvement

• Dashboard visualization: provides a real-time dashboard for tracking business actions, as well as KPI reports that management can use to visualize, measure, and evaluate performance based on available data metrics

• Customizable settings: allows you to create a workspace that can be tailored to your specific needs, which can be used for planning and setting goals

• Versatility: provides versatility in data analysis, allowing businesses to delve into the report at various levels of detail and time intervals

• Demographic analysis (integrated with AI-powered people counters): When integrated with intelligent People Counter PC8, the software can also provide valuable demographic analysis such as age and gender analysis, providing even deeper insights into customer behavior and preferences 

• Device management: supports device batch upgrade and intelligent IoT device management

In addition to People Counting analytics, OP also provides Heatmap Analytics. When used together, these two tools enable a more comprehensive analysis of customer behavior, leading to improved operational efficiency and marketing conversion rates.